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Motivating your employees effectively is the third leg to our smart guide to human resource management and workforce alignment. The essence to effective employee motivation and motivating smart includes conveying a better understanding of our business needs by defining and communicating our long-te Read More

Margaret Smith was a quiet, shy, stay at home mother who transformed in a couple of years to become a successful business owner of UmNumNum boutique cookery school Read More

Have you ever watched post race interviews? If you have you see the top performers say that they say they focused on one goal and one race at a time. They don’t run the heats as they do the finals. The athletes have fantastic focus and clarity. It is the same when you are marketing your brand. Read More

Now, Bing has designed a new way to search that will help users easily and seamlessly interact with their friends and take action without compromising their core search experience. Read More

Intercepting our customers at this point of the buying process is too late. By this time, the customer has already well defined their problem, they’ve organized to solve it, they have probably done a lot of research in assessing alternatives. In fact, unless you are on their short list, there’s a h Read More

Truth on what is behind the email scheme of a website. It actually shouldn't be a scheme or trick at all. Just a simple sign up for something in return. Read More

Last week’s big news was the Facebook (FB) IPO. In spite of a great deal of hype leading up to the IPO, the offering fell flat, with FB ending just a little bit higher than the offering price. The Facebook IPO did provide something of a distraction from the events in Europe, however. Read More

Is your small business like a good wine?

How your small business can stand out in a crowded market with some lessons from the world of good wine. Read More

That pretty much sums up everyone’s situation with Facebook’s timeline. You may hate it, be confused by it, irritated by it, or in love with it. Read More

A lot of founders work remotely at the beginning of their project. They might still have day jobs or live very far away from each other. Or, like us, they just don’t want to go through the hassle of finding an office. Working remotely comes with a lot of communication problems that can seriously ho Read More