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The main goal of writers online is to ensure that quality content is shared with a growing audience in a timely manner. This is made possible through the use of an editorial calendar which allows you to plan ahead of time to ensure that the content that your audience wants to see (and what you thin Read More

"As bloggers, we want and in some cases need more eye balls on our content.

But it’s not always so easy.

And there’s a lot of bad advice around that could hurt your chances.

You need insights from the experts.

Today I have a real treat for you.

I have assembled a group of incredible Read More

The importance of aligning yourself, and your online business, with other marketers who operate with the same ethical standards and integrity that you do can’t be stressed enough. Those marketers will be the ones who’ll help promote your business to others and provide useful information. Read More

Over the years, we’ve published lots of great articles on growing sales. From the archives, here are the ten most popular Tweak Your Biz articles on sales, with suggestions, tips and techniques to help you grow your business. Read More

Before you incorporate your business, read this to make sure you know what to expect. You might be surprised at what you find out. Read More

I’ve been sick. Not hospital sick but definitely ‘call my mum’ sick. My planning and check lists were all put to the test as my body took over and took me offline for five days. Not long enough to get the sirens going but long enough to delay projects. This is how my business coped.


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While marketing techniques are adapting to technology, copywriting still focuses on people and what motivates us hasn’t changed much. The copywriting formulas that have been tried and tested for decades still work today. This post explains the Pain-Agitate-Solve copywriting formula. Read More

“You’re so lucky!”

Three words that seem so harmless. They’re often said with heartfelt goodwill, but those three words make my blood boil!

Truth be told, I am lucky. Very lucky. This post shares the secret of my lucky, lucky life as a freelance copywriter. Read More

Are you hunter, or a farmer? I am harvesting in my latest podcast:

Show notes:

When It Comes to Networking, Farmers Will Always Beat Hunters - Ivan Misner
Podcasting – Is the Old New Again? – Tell Bigger Stories - Chris Brogan
Pluck the Day? - Jason Roberts Read More

I talk to many people who have spent years struggling up the corporate ladder who dream of jumping ship and becoming an entrepreneur. I hasten to tell them that every job move is fraught with risk, but the move from employee to entrepreneur is on the high end of the risk curve. It’s a big jump, esp Read More