BizSugar.com › User › lyceum › Voted

Unless you run a huge corporation with locations in multiple countries, and your products and services are available globally, it’s more likely that you want to reach a certain area with your advertising. If you run a bakery in Chicago, then you want to reach people who are actually in the Chicago Read More

The name Google Apps for Work was a mouthful. So was Google Apps for Your Domain.
With an energized marketing campaign, the company is trying a third time …
Meet G Suite.
No, it’s not a 90s corporate rap group.
It’s the same package of apps and cloud space small businesses can get for as low as Read More

When it comes to your business’s finances, there are so many different tools for you to consider. So it can be a big help when the tools you already use integrate with one another to make the whole process easier.
Recently, Xero announced improved integration with PayPal. And Shopify also added a Read More

Don’t Google Amy Schumer. If you do, there’s a good chance you could find a site that would expose your computer to malware.
That’s right, online thieves use popular celebrities like Schumer to target online users and lure them onto malicious websites. Schumer is just one of many celebrities named Read More

In little less than a decade, we have gone from only using phones to talk to using phones for almost everything- – social media, emails, games, apps, etc. Who could have predicted it?
Yet predicting is the exact thing that business owners are asked to do when planning their business over the long Read More

You have to spend money to make money. But some small businesses might have a hard time reigning in all of those expenses enough to actually turn a profit.
Luckily, there are tons of little things businesses can do to save some money or cut expenses during leaner times. Here are 50 ways you can sa Read More

As a retired executive I now reflect on my own leadership styles in different situations during my extensive career. My leadership style has evolved over time and I am wondering whether this is related to increasing experience or different situations. I have concluded that leadership styles must be Read More

Wouldn't it be nice if one of your hobbies -- an activity you purely enjoy -- could make you money instead of costing you money? If you've been asking that question, you are not alone. In fact, many people are making money from their hobbies. So how can you join them? Read More

A business partnership can be a great opportunity—diverse skills, someone to bounce ideas off and strategize with, and of course, shared risk. However, with shared risk comes liability. If your partner does something to lose an important client or incurs debt, your finances suffer too. Worse, if th Read More

Amy Downs, Chief Customer Success and Happiness Officer Lifesize, shares with us how the key to the company’s transformation to a subscription business model was changing the corporate culture to be customer-first. And how that change raised their net promoter score (NPS) from negative four to ove Read More