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One thing new bloggers rarely understand is the importance of consistently and relentlessly promoting blog posts. Do these 16 things after publishing a new blog post, to start the ball rolling on long-term promotion and SEO benefits. Read More

• LinkedIn’s user base spans across 200 countries and territories, with 70% of them outside USA.

• Q1 2016 recorded 45 billion page views from LinkedIn members.

If you've got a business that's marketable, LinkedIn is the platform where you can generate qualified leads, establish highly rele Read More

People make a decision to open your email before they even get to the meat of the content, just based on who it is coming from. Here are 5 tips to keep your brand relevant by email. Read More

Building two-way conversations with your audience is vital for success. A recent study showed the importance of good communications. Read More

For small business owners, handling the ever growing number of online and off-line activities, including emails, social media notifications, text messages, phone calls and others chews up precious time. The following 20 time management apps have been designed to help you manage your time, plan well Read More

Flushing out your overall target audience profile is a process because customers are constantly evolving. Starting today with these basics and consistently updating the information as your company grows is a vital part of boosting your marketing results. Read More

By keeping your version of WordPress up-to-date, along with all your plugins, you reduce your exposure to known security risks. Unfortunately, security vulnerabilities do arise... Read More

When I talk with clients and prospects about branding I can sense their confusion. Rather than tell you what branding is, let’s talk about what branding is not.

Sometimes branding feels so ephemeral. It’s hard to define, encompasses many things, yet is none of them.

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In recent years there has been a lot of interest in using design thinking as a strategy to help companies become more innovative and create user-centric products. A 2014 study by the Design Management Institute really drove this home. Read More

Tom Chappell of Tom's of Maine talks about their giving back policies and how being good can be good for your brand and business. Read More