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In the last couple of years, the number of shoppers using mobile devices to make purchases during the holiday season has increased rapidly. If Facebook is to be believed, it promises to be no different this year.
According to a Facebook IQ article, the percentage of online purchasers transacting o Read More

Well “up in arms” may be a bit strong. But small business advocates like Carol White, the Air Force’s deputy director for small business programs, are reporting that a recent Department of Defense contracting rule may put small government contractors at a disadvantage. That’s according to a report Read More

WordPress, the popular content management system (CMS) that powers 25 percent of the websites on Earth (including many business websites), has launched WordPress version 4.4.
Codenamed “Clifford” in honor of jazz trumpeter Clifford Brown, WordPress 4.4 is already available for update or download. Read More

New legislation recently passed is expected to assist small businesses impacted by one of the most disastrous storms of the previous decade. But that help comes 10 years after its initial impact was felt.
Even today, everyone remembers Hurricane Katrina. Read More

One of the first points of contact for customers and businesses in today’s digital world is the search engine. And when someone looks at a particular company, the reviews it has received from customers greatly impacts whether they take a look at it, or move on to another business.
Google plays an Read More

Millennials are well-known for being job-hoppers and with good reason. According to the Bureau of Labor and Statistics, this group held an average o 6.2 jobs between the ages of 18 and 26. This means if you want to tap in to the youth an vitality millennials can offer your company, you also run Read More

Would you make a down payment on a brand new car without going for a test drive? Of course you wouldn’t.

So why should your customers be expected to sign up for your product or service without taking it for a test run?

Of course, making a free trial available is only half the battle. The next Read More

Sending holiday cards to your clients? Check out my tried-and-true tip for making yours stand out in the deluge. Read More

Some states are more conducive to small business than others a recent study has shown. Find out which states love small business and which don't! Read More

The creation and use of content marketing is key to getting social selling activities right. In fact content marketing is now powering most selling and sales activity as it is the smoothest route to build up a relationship with prospects or buyers. It also gently reinforces a brand without over all Read More