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Today’s entrepreneurs have more options than ever when it comes to small business advertising ideas. So even if you can’t afford a national TV ad or a full-page spread in this month’s Vogue, you can still get your message in front of relevant customers without blowing your entire budget. Read More

You’re a young entrepreneur on a mission. You’re setting out to build a career, boldly stepping into your own space, like an artist set on outdoing the people who influenced you. There’s one gigantic problem, though: You’ve never done this before. There’s no safety net, and the stress is palpable. Read More

Putting your trust as a marketer or brand in third-party social media tools to manage all of your posts can be a bit scary.

You might be wondering:

Are my posts getting optimal reach and engagement?
Do social media platforms penalize third-party tools?
Are third-party tools really worth th Read More

A business logo is more than just a name or symbol. It represents the identity of your entire business, which is why having a strategy around business logo is very important. Read More

Using Facebook to market your small business is nothing new, to be sure. But in this podcast, consultant John Jantsch of Duct Tape Marketing gives us the latest overview of this rapidly evolving social media platform -- and how small businesses can use it. In particular, Jantsch gives us an overvie Read More

Are you a leader who is prepared to transform corporate culture effectively? Don’t let your company’s culture shape itself — it most definitely won’t be how you envisioned it.


Transforming corporate culture is becoming the catch-phrase in brand development. It is something people often say b Read More

Business Energy comparison specialist Love Energy Savings, spoke to some of the industry’s leading experts to get their thoughts on how tech is changing business. Read More

People are very quick to give negative feedback, but it is even more important to communicate positive feedback. Correctly given, positive feedback can be much more effective in getting people to change their behaviour or attitude. Read More

I have been tinkering and playing around with the idea of becoming an tea expert someday in the future, but I don’t have any immediate plans of writing the ultimate tea ”bible”, or take tea certification courses. With that said, I think my forthcoming tea book series (”octalogy”) and the conversati Read More

I cannot put my business on hold for the baby, and I cannot put my baby on hold for the sake of business as well.

So yes, I found a way to make it both happen at the same time.

I share how I got a way around and what works for me because I really hope these tips will help you if you happen to Read More