Shane Gibson provides some awesome insight into the fear of selling, sales as a life skill, and getting comfortable with the sales process.
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Msmiciklas submitted the following stories to BizSugar
How to get over the fear of selling - Solopreneur.ca
Posted by msmiciklas under SalesFrom http://www.solopreneur.ca 3426 days ago
Marketing EQ
Posted by msmiciklas under MarketingFrom http://www.intersectionconsulting.com 5459 days ago
Is marketing EQ becoming more important than IQ? If building a successful brand depends on creating an emotional connection with your target audience, is your level of emotional intelligence as a marketer becoming as important as your ability to implement marketing tactics?
As social media and online marketing continue to provide infinite acces
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The Search Engine Marketing Gap
Posted by msmiciklas under Online MarketingFrom http://www.intersectionconsulting.com 5572 days ago
Made Hot by: on January 28, 2009 2:00 am
As consumers continue to use search engines as the primary tool for researching products/services and for finding solutions to their problems, are small business owners keeping pace with a commitment to search engine marketing (SEM)?
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The Trust Filter
Posted by msmiciklas under StrategyFrom http://www.intersectionconsulting.com 5574 days ago
Every small business, product, service or brand goes through the process of building and maintaining trust with customers, a target audience or wider stakeholder group.
Essentially, an organization's behavior in a number of different areas acts as a “trust filter” - positive actions let trust flow through while negative actions block trust.
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The New Target Market
Posted by msmiciklas under MarketingFrom http://www.intersectionconsulting.com 5580 days ago
New Marketing should prompt small business to re-think the way they reach their target markets.
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The Small Business Marketing Cycle
Posted by msmiciklas under ManagementFrom http://www.intersectionconsulting.com 5590 days ago
Made Hot by: on January 8, 2009 4:20 pm
This graphic outlines 6 phases in the business cycle and provides basic advice, resources, etc for each step.
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4 Small Business Lessons from General Motors
Posted by msmiciklas under ManagementFrom http://www.intersectionconsulting.com 5593 days ago
Made Hot by: on January 7, 2009 7:07 pm
GM recently took out an ad in the Automotive News apologizing to the public and admitting to a series of strategic errors that have led to their current state of affairs. What are some of the lessons small business could learn from GM?
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5 Ways to Create Effective Website Content
Posted by msmiciklas under MarketingFrom http://www.intersectionconsulting.com 5598 days ago
In order to retain the attention of prospects and clients visiting your small business website, the content you present needs to be organized, easy to read and search engine compatible. Writing for the web is different - Web users have limited attention spans, tending to scan pages for specific information rather than reading all content.
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Using “New” Event Marketing to Promote Your Small Business
Posted by msmiciklas under MarketingFrom http://www.intersectionconsulting.com 5603 days ago
Made Hot by: on December 29, 2008 10:51 am
Organizing an educational event, seminar or conference is a great way to get out of the office and network with prospective clients and promote your small business within your community - But how do you minimize some of the risks associated with educational event marketing i.e. high costs, creating buzz, offering value, etc?
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