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Making sure the content on your site is up-to-date, fresh, optimized and promoted will always yield better results than if you let it float all alone in cyberspace. There are many ways to keep a website fresh and alive. Here are a few things to do. Read More

Karen Keller, Ph. D., creator of The Influence It! program, is the first Influence Specialist for women. Unlike other psychologists, Karen is also a Master Certified Coach and the only modern-day teacher of Influence as a way of inner thinking and being…then ultimately doing for having more of wha Read More

A summary of free services and resources available to non-profits to help them deliver their mission. Written by Sumac Research. Read More

“We don’t have a choice on whether we do social media, the question is how well we do it.”– Erik Qualman. So, how well do you do it? Read More

Atum puts their customers above all. We pride ourselves on our unusually high retention rate and can’t stress enough that customer loyalty is the key to success. Essentially, especially with smaller marketing budgets, customer loyalty comes from building online communities and can be a richly rewar Read More

Step 1 - Enter your eBook A unique Name Try to consider a name for your e-book that has not been used before. Well, this can be almost hopeless, but try to think of a name that will be moderately unique and stand out from the crowd. Grabbing attention with a title is critical to the success of you Read More

The other day I was meeting with a friend. He's VP of Sales for a reasonably sized company. When I walked into his office, he was clearly frustrated. I asked him what was wrong, he almost leapt at me, "Those guys in corporate want another update on the forecast!, it's the second time they've as Read More

References were a very strong part of his pitch. What he didn't know--because he had apparently not done his homework and because he never asked, was that most of his references had a very negative impact on me. He dropped names of people and organizations that I have little respect for. The more h Read More

The number (and quality) of comments/replies that I've received exceeded my expectations. Most of them come from sad experience, others are pretty funny, while some are just plain sad. So, here they are... Read More