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Mascots have been used as a powerful advertising tool for a long time and there is no reason why small businesses should not get one. Here are 6 reasons why. Read More

We are in the era of social media in which businesses are driving traffic to their social media sites vs. their official websites. Businesses invest major marketing dollars in social media to grow “likes” and “following” – a superficial way of showing their “popularity” by social media definition. Read More

Need to de-clutter your life but don't know where to begin or who to reach out to? Enter Korinne Kubena Belock, the professional organizer. Learn how she launched her business and became an overnight success. Read More

With the economy seemingly back on a roller coaster of uncertainty amid talk that a double-dip recession may be in our future, it’s time to take a closer look at the controls you have in place to protect your company from financial losses. One area you should be concerned about is the contracts you Read More

Is it possible to make eco-friendly swaps while saving money at the same time for your business? Of course it is! Read More

What is stopping you from pursuing your passion or something that excites you? Fear? Money? Time? What advice would you give to people looking to take the leap? Read More

Understanding in which direction to proceed with business always requires a review of the past. Image, market presence, diversity, technology, innovation and non-traditional approaches are now the buzz. The way forward begins here. Read More

I’d be damn confident to make controversial statements in this post that might piss you off. If you’re not making any money online yet then this post is for you. Even if you are making little money, YOU should read this post! Read More

As anyone who has led a business will tell you, there has to be a process to managing change or the organization will become (more) dysfunctional. Who gets to manage change in an SME? Read More