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Social Media has become a hot topic for marketers and while several B2C marketers have had success, mistakes still occur. Here is a list of 6 common mistakes Read More

The online social medium no longer connects people with long-lost friends; Facebook is moving to bring the advertiser directly to the consumer. With new implementations in its program, Facebook has linked the information in user profiles to various groups. Facebook’s new advertising system expands behavioral targeting. The advertising world now has a stronger position in reaching their target audience Read More

Is it possible to limited the time we spend on social media and still be effective? What would happen if you set goals related to the maximum amount of time you can spend every day on social media activities Read More

Ok, so you've heard all about social media and how it can be used to promote and market your small business. But what can social media really do for you? It's a lot of extra trouble so can it really make a difference? Well, you may want to listen to the experiences of the 20 something small business owner of a business called the Orange Possum in Hampton, Iowa. Here is her story... Read More

Written by a marketing strategist and coach who deals with business owners all the time who want to know if Social Media is right for their business. This article outlines the 3 most popular questions business owners have about using Social Media to grow their business and answers them. Read More

Winning Workplaces has pushed back against claims in the media that Generation Y is greedy, arrogant, and entitled. But is Facebook CEO Mark Zuckerberg -- perhaps the most famous GenY business leader -- representing these qualities through his leadership style? This post provides 3 exhibits that seem to point in that direction Read More

One of my personal goals for 2010 has been to increase my knowledge and use of social media. The year is not quite half over, and social media has become a useful and enjoyable part of my life. There is, however, a newer trend in social media that I don't quite understand: location updating.. Read More

Social bookmarking isn't just a convenient way to keep up with your favorite web sites. It's a way to share those sites with other people - and, if you run a web site, it's a way to get targeted traffic back to your site. Here are the top five social bookmarking sites and a brief overview of how each one works Read More

If you can force anyone to follow you on Twitter, who would it be? Apparently Oprah Winfrey, Lady Gaga and Justin Bieber are the top three targets after the “accept bug” hits Twitter according to TheNextWeb. It is basically a glitch in the system where it allows about 6000+ of users to covertly force anyone to follow any Twitter account. Read More