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Your personal development can and will do more to improve your success in sales than any other single factor. Personal development focuses on the one factor that is common to every sale in which you will ever be involved: you. Developing the foundational attributes of success in any endeavor and the foundational attributes of sales are the key to developing both your confidence and your competence in sales Read More

Dots are great. They're little. And round. And dot-like.

I'm talking about the small, roundish mark that we're all familiar with, not the candy or the nickname for the name Dorothy (although those deserve respect, too). Look, here's one now: .

Cute, isn't it? Read More

First step is to get your website designed from a professional. A professional can implement numerous SEO techniques while making the website design in addition to making a site that is user-friendly Read More

Marketing and sales activities are critical to the success of your business. When is the right time to start these processes for a new start-up Read More

Here’s a stat for you: YouTube is the second largest search engine on the Web with more than 2 billion views a day. That’s right, two billion. And contrary to popular belief, it’s not all just silly cat videos and adolescents injuring themselves. Your customers turn to YouTube’s search bar every day to look for how-to’s, product reviews, and other information about the companies and brands that interest them. And even when they don’t turn to YouTube, Google is using Universal Search elements to put the videos in traditional search. Video is everywhere and it’s what people want.

As a small business owner, you want to find ways to take advantage of that. And there are plenty of them. Here are six ways small business owners can use video to attract customers, increase their rankings, and differentiate their brand from all the others competing for the same eyes Read More

Facebook is popular, no doubt about that. The question on the minds of entrepreneurs is if there’s any benefit for them to jump in and actually use Faceboo Read More

It is really incredible to me that many small business owners (either online as well as off) lack a marketing method. They have several things, hopes, ambition, a enthusiasm to work hard. However they lack a marketing plan. Incredible! You wouldn’t build a home not having some plans. You wouldn’t even build a dog house with out a plan Read More

Running a fashion show as a small retail clothing shop can bring you big benefits. If you take time to video record the show, you can use it in post-event promotions Read More

I spend time and energy traveling to conferences to learn from experienced peers and educating others on some of the fundamentals of online marketing and social media. So I am easily annoyed when I come across so-called experts online who are creating gimmicks and factoids, then using these to sell themselves as knowledgeable marketers. These “experts” have great selling skills, but have very little real marketing knowledge Read More