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The vast majority of sales proposals suck. Most sales people don't write great proposals and lose business as a result. Here are 10 strategies that can help you create proposals to close more deals and capture more business Read More

Facebook is a place to communicate with friends and family, to share awesome links you find on the Web, to play social games, search for long-lost friends or even chat interactively with your buddies but more and more marketers are taking advantage of it to leverage their businesses on this massive social networking site. Read More

Forecasting in sales is tricky business. Using the standard forecasting rule of increasing the odds of winning as a deal progress isn’t accurate and contributes to many missed forecasts. Ask the questions and study the evidence to produce better forecasts . . . and to do something about winning the deals while there is still a chance of doing so Read More

Have you been using foursquare tips to promote your message to customers and prospects? Small business owners are beginning to see foursquare tips as a marketing channel Read More

Have you thought about the impact your business has on the environment? Here's an introduction to going carbon neutral Read More

How can your website save your business time and money? For one, by helping your customers help themselves Read More

Read this week's top posts on small business marketing - a link list to the top coverage in popular blogs and websites Read More

I will guess that many of you who read this post’s headline muttered, "duh" under your breath. And, you're right. The statement is seemingly self-evident. There are very smart people, however, who are still skeptical that user-generated content matters. If you ever find yourself in an argument with a marketer who dislikes user-generated content (yes, some still do!), there are a couple of points that may help them see the light Read More

Newsletter marketing is an important part of your overall online marketing strategy. Good newsletter design, monitoring, analytics and various other points will help make your email campaigns a success Read More