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Referral's are important to sales. We want people who know us to introduce us to others who might be interested in our products or services. Referrals are important and valued endorsements of who we are and what we do. Read More

Yesterday, we talked about how to bribe your readers/social media followers to spread your content via Twitter and Facebook. Today, I promised to show you how it works in practice – getting paid for your existing content or content generated based on your existing content, whether in cash or in twe Read More

If you use social media regularly for your small business these days, you know that the field is rapidly expanding. So many options and so little time to master them all, yet picking the right channel for your small business message is critical. Issues like target audience, traffic building potenti Read More

In the offline world we love to attend the places that are hot and happening to see what it is that is making that place so awesome. Chances are you found out about this place through a friend that was just blown away by the experience and now you need to see if this is indeed true because your int Read More

MobilityWorks.com a wheelchair van company headquartered in Akron, Ohio, has met the challenges of selling to its niche. If you visit its website, you will find some terrific features that helped the company win the 2011 Smart Business World Class Customer Service Award.
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Part #2 of the interview with Ashkon, rapper, singer/songwriter and actor, on his YouTube hits, choosing his projects, being an entertainer, and more. Read More

In a recent Web Cast, I went over The 12 Things I Learned About Twitter where I reviewed the 12 points, and also added 8 more points. Here is the twelfth point, Followers Rock. Read More

Are you a social media practitioner, social media manager or community manager working for an association, foundation or nonprofit? If so, Think Tank is for you. Read More

Can you really get targeted traffic from Twitter with a bribe? And can a bribe ever be ethical? You bet and you bet. I get this question a lot: “I want to use Twitter to promote my business site/blog. I I do engage with my followers and people I follow, ask questions, respond to their tweets – do e Read More