Most businesses are simply out of sight and out of mind because they allow their customers to forget about them. Print newsletters will cure this 'Marketingng ADD' with these four strategies.
Read More
Get More Referrals: How Newsletter Marketing Creates a Constant Stream of Referrals
Posted by MarketingPro under Direct MarketingFrom http://www.evancarmichael.com 5547 days ago
Successful Data Mining: 80% Data Prep, 20% Modeling & Assessment «
Posted by jrstafford under Direct MarketingFrom http://dataminingrx.wordpress.com 5553 days ago
Successful data mining for marketers is really all about getting your data properly prepared. Data miners spend about 80% of their model building efforts on data preparation. Once the data is ready, it's quite easy to use applications like SAS Enterprise Miner or SPSS Clementine to develop response models to help improve your marketing ROI and re
Read More
Likewise many direct sales marketers go about building their businesses much like the guy who bluntly states his objective or worse the guy who by-passes all social cues and goes for gold uninvited.
There are three basic reasons why prospects don't buy from you:
#1 They don't need what you are selling.
#2 They don't believe they have a p
Read More
"95% OF PEOPLE FAIL WHEN THEY START A BUSINESS WITHOUT A SYSTEM.
95% PERCENT OF PEOPLE ARE SUCCESSFUL WHEN THEY START A BUSINESS WITH A SYSTEM! "
- Entrepreneur Magazine
As if that were not enough, 95% Of new Home Party Plan Consultants fail largely due to info-overload, confusion and flat out frustration.
Read More
Three Sides to Social Media Effectiveness
Posted by smallbizbee under Direct MarketingFrom http://smallbizbee.com 5594 days ago
Want your business to be effective in using social media? Do these three things!
Read More
Matter - A new advertising channel
Posted by WarrenPaull under Direct MarketingFrom http://www.brandrepublic.com 5621 days ago
Royal Mail have launched a new advertising channel - somewhere between TV and Direct Mail. Could be a value-for-money channel especially whilst its still new.
Read More
Hands On Social Media for Direct Marketers
Posted by mona19 under Direct MarketingFrom http://www.toprankblog.com 5637 days ago
Decreasing marketing budgets and increased consumer skepticism towards traditional advertising is driving many companies to new ways of attracting and engaging customers. At the same time, new communication channels such as social media represent the most significant change in marketer/advertiser communications with customers in the history of ma
Read More
7 Newsletter Writing Secrets That Will Retain Your Clients Forever
Posted by MarketingPro under Direct MarketingFrom http://www.evancarmichael.com 5638 days ago
Suppose everything you thought you knew about newsletters was DEAD WRONG?
Here are 7 proven tips to create a marketing customer newsletter that is a profit-producing, client-retention, referral generating tool that really works.
Read More
Email Marketing for Complex Sales Cycles by Winton Churchill - Book-Reviews - Nikki Leigh
Posted by litekepr under Direct MarketingFrom http://www.evancarmichael.com 5723 days ago
Direct mail and email marketing have gotten a bad rap for many years. But, when the email marketing is executed properly, the results can be fantastic. That is the sort of email marketing that Winton Churchill talks about in this book. It's not just a simple email being sent from time to time, but it is an email system that gets definite and posit
Read More
How to Put Your Blog into Your Customer's eMail In Box
Posted by Aaronontheweb under Direct MarketingFrom http://contentmarketingtoday.com 5893 days ago
From the page "Chuck clearly understands his readers and what they want to know. His blog— and this eNewsletter—are valuable and powerful because he really knows what he's talking about. We trust what he says and we're likely to accept his recommendations about products and services—even when they are his own. That is, because we trust what he s
Read More
Subscribe
“Adam: Adding to the list: Inleed in Sweden! ;)...”
“Lisa: Thanks for your nice words! It is available on my podcast host for...”
“Love the title Martin, where is it available?...”
“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”