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Ask anyone who has tried to set up their own business, and they will tell you, lead generation is one of the hardest aspects you will face. Lead generation is the way that you find strangers and turn them into customers. You find someone who you think would like to buy your product or service, and Read More

While it's easy to see the benefits of doing something like content marketing, it's more challenging to see the risks involved in NOT doing it. Read More

Starting your own business is fraught with risk and unknowns. This checklist can help you navigate through the challenges on your way to become next Amazon. Read More

Business partnerships have traditionally been agreements to drive more transactions than either company could do alone. The new paradigm, driven by disruptive technologies, cloud-served supercomputing, and the new generation of young adults with global empathy, is partnering and giving something no Read More

Digital marketing has changed business, shaping brand communication, customer experience, and even how market research is done, are you taking advantage? Read More

You can write the best email content known to humankind, but if no one opens your email to read it, what good will it do? That is why it important to brainstorm, revise, edit, and test your subject line before choosing one to use. Here I give you the top 15 subject lines to use and why they work! Read More

The advancements in Internet technologies and telecommunications has turned the whole world into one global and interconnected digital village. Such interconnectivity has made it easier for people to connect with people and for businesses to connect with people or other businesses. Read more on our Read More

The success of any business, small or big is doing proper marketing.

There is a large audience out there that would greatly benefit from your product or service but they don’t yet know about your brand and if they do, they’ve not properly interacted with it to the point of subscribing to your of Read More

Hoteliers know all about the many factors that lead to success. Managers must build a hotel’s reputation in the community through proper exterior renovations and property care. Customers have to see your impressive online presence with positive reviews as well. However, there’s so much more work th Read More