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Does your head spin when a Google Page Rank update comes out? Both Page Rank and Domain Authority get harder to climb up as your number gets larger. With Page Rank it’s easy to get to 1 or 2 but to climb upwards is much harder. The same applies for domain authority. The smaller numbers are easy to Read More

How centering the consumer and strategizing around them and not your own product has geared McDonalds into one of the biggest business on planet. This video reveals some great marketing insights behind McDonald's marketing, run by some brilliant marketers of our times. Read More

Inbound marketing. It is like writing a joke. You sit with a pencil. You begin to chuckle and then guffaw... and write. Read More

Have you been thinking about taking your home-based business or freelance career full-time?

It seems like it would be fun, right? No boss standing over your shoulder, the freedom to schedule your day however you please, and the ability to choose work that you enjoy.

I’m sure you’ve at least t Read More

It’s a fact: sales after the holidays are bound to nosedive! People tend to spend a fortune on holiday shopping, and stop right after the season of giving is over. But instead of finding ways to merely survive the massive decline in profits, why not get aggressive in your sales techniques? Below ar Read More

As Oscar Wilde famously said, “There is only one thing in life worse than being talked about, and that is not being talked about.” And when it comes to your business, this certainly rings true!

Having people talk about your business – for the right reasons – is something that all small business Read More

I know how you feel. I often joke that you should run once a term becomes too mainstream. “Content Marketing,” is getting to that point. But here is why you should focus on Content Marketing now and into the foreseeable future. Read More

The game is changing in social media marketing--big time. Are you ready? Here are my five predictions for social media in 2014, and what they mean for your business [Dave Kerpen]. Read More

According to social media giant LinkedIn, the number of users who listed “crowdfunding” as a skill grew 48% in 2013. Considering this, alongside LinkedIn’s 508 active crowdfunding groups, it’s safe to say that industry professionals all over the world find something of value in LinkedIn. Read More