BizSugar.com › Published News › Marketing › Page 2088

I ran a basic level split test, serving two identical ads to my blog's readers: one (version A) in a popup, another (version B) as a call to action inside of a blog post dedicated to the subject. The latter outperformed the former one threefold! Read More

2012 has been a year of change in social media. from facebook buying instagram to the twitter and linkedin break-up, we have seen many updates and changes to the social media world that we never saw coming. The most important part of learning about these changes is making sure that they are weaved Read More

Rebecca Matter gives you five tips you can use to make sure your follow-up emails to clients get read – and are easily understood – to give you a better chance of getting a response. Read More

The 11 resources for becoming an awesome guest blogger are all you need to really kill it with blogging. Let’s get right to the meat. Read More

Social media is one of the most effective ways for you and your business to get more traffic and generate new leads. Having a presence on all the major networks like Facebook, Twitter and LinkedIn is a necessity these days for any business. But what tools are the social media gurus actually using t Read More

So you’ve started a blog for your business, you are clear on your target audience and have entered a couple of articles. Congratulations! Now it’s time to start promoting your blog to the world. Here are some rock solid ways to promote your business blog for rapid online marketing growth. Read More

This post steps through two brochures I picked up a tradeshow. See some good brochure copywriting and some not so good. Read More

Is there really a way to know when you’ll earn your first dollar? If you had that information, how would you use it? Like so many things in business, we can use historical data and project from it an approximation of when your first customer will land on your website. Read More

I’ve read a couple articles lately about what to measure on Facebook. Just as recently as last year, the gold standard that marketers aimed for was “likes”. But is that still the same standard now? What’s most important: likes, shares, comments? Or is it more than that? Read More