In-Text Blog Ad Yields 3 Times as Many Clicks as a Popup

In-Text Blog Ad Yields 3 Times as Many Clicks as a Popup Avatar Posted by prussakov under Social Media
From http://www.amnavigator.com 1034 days ago
Made Hot by: FutureVision on April 11, 2013 5:08 pm
I ran a basic level split test, serving two identical ads to my blog's readers: one (version A) in a popup, another (version B) as a call to action inside of a blog post dedicated to the subject. The latter outperformed the former one threefold!



Comments


Written by mallton
1033 days ago

Thanks so much! Now I have some testing of my own to do.



Written by prussakov
1033 days ago

Let me know what you find out, Malton.



Written by tiroberts
1033 days ago

Interesting findings. I would think that the pop up would perform better than the in text ad; guess not. Thanks for sharing this info with us.

Ti



Written by prussakov
1033 days ago

Yes, so I thought too. Apparently, not.



Log in to comment or register here.

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
Subscribe

Hesham Zebida: Working at "Working Together"

If you had to choose one job description for our latest BizSugar Contributor of the Week, Hesham Zebida, that job … More
Editor's Picks


Have you tried BizSugar's new video posting feature?
It's time to up your game with video on BizSugar!
Post your small business video to BizSugar today!
Did you know you can now post video on BizSugar?