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With so much information floating around, how do we know what to believe when it comes to SMB marketing? Understand these six small business marketing myths and how to break through the white noise. Read More

After you've been sharing updates for a while and have attracted some followers to your Company Page, you're going to want to start paying attention to the analytics that LinkedIn provides, called LinkedIn Insights. Read More

I ran a basic level split test, serving two identical ads to my blog's readers: one (version A) in a popup, another (version B) as a call to action inside of a blog post dedicated to the subject. The latter outperformed the former one threefold! Read More

2012 has been a year of change in social media. from facebook buying instagram to the twitter and linkedin break-up, we have seen many updates and changes to the social media world that we never saw coming. The most important part of learning about these changes is making sure that they are weaved Read More

Rebecca Matter gives you five tips you can use to make sure your follow-up emails to clients get read – and are easily understood – to give you a better chance of getting a response. Read More

The 11 resources for becoming an awesome guest blogger are all you need to really kill it with blogging. Let’s get right to the meat. Read More

Social media is one of the most effective ways for you and your business to get more traffic and generate new leads. Having a presence on all the major networks like Facebook, Twitter and LinkedIn is a necessity these days for any business. But what tools are the social media gurus actually using t Read More

So you’ve started a blog for your business, you are clear on your target audience and have entered a couple of articles. Congratulations! Now it’s time to start promoting your blog to the world. Here are some rock solid ways to promote your business blog for rapid online marketing growth. Read More

This post steps through two brochures I picked up a tradeshow. See some good brochure copywriting and some not so good. Read More