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In this episode of the Ms. Ileane Speaks Podcast I explore some interesting strategies to expand your reach on social media. As usual there is a bonus tip at the end. If you enjoy the content, please give the show a review on iTunes. Read More

Most stock market trading is now done by machines. With IBM's Watson now in customer service, machine intelligence just got personal.

How will advanced machine intelligence affect those in the knowledge industry? Read More

Having personally worked in the design and advertising industry for many years, I've witnessed first-hand a growing movement of DIY marketing among small business owners. If you are taking a DIY approach to marketing in your small business, you don't want to compromise on the quality and effectiven Read More

In order to run an online store successfully there are many factors that have to come together. But any experienced online retailer will tell you that a lot of the work really begins after an order has already been placed. Read More

Starting a new business is an exciting time. You and your team are full of determination, big ideas and big plans! That energy is well required as rarely does life’s path work in a straight line. Why would we want it to anyway? Read More

Ask a dozen Internet marketers about which autorepsonder service to use for the best results, and you’ll likely get as many answers. AWeber vs GetResponse: Both have features that can enhance our autoresponder experience, but most of us want to know the best and most cost effective solution to our Read More

Customers make buying decisions every day. Some are difficult because brands all seem the same. Other buying decisions seem to bring them a sigh of relief. Often customers will select brands with attributes that help relieve drivers of stress.
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Starting your own blog nowadays is not that hard anymore as long as you got the passion for it. A little hard work and you will be on your way to not just earn money from it but share and collaborate with your readers. Read More

Despite the hype, many small business owners are having a hard time justifying the expense of a social media marketing effort – and for good reasons. For one, it’s hard to be certain what a social media marketing effort even means. Talk to four social media experts and there’s a good chance you’ll Read More

Interest in launching a successful startup is up again it seems. Perhaps that's due to the news of the recent acquisition of Tumblr by Yahoo last week for $1.1 billion. The purchase is likely to net Tumblr founder David Karp something in the neighborhood of $220 million. Don't you wish it could hap Read More