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Do you blog for your business now and if so, what works best? The following answers are provided by the Young Entrepreneur Council (YEC.) Read More

Open questions offer a great opportunity to build engagement on Twitter -- but, if responses are handled badly, they can also alienate, as you'll read in this cautionary tale. Read More

Expion's F.A.V.E. 50 Social Retail Report reveals interesting trends about B2C Facebook marketing. Among them? Fan engagement is down despite more brand posts. Read More

The purpose of any content marketing is of course to be read, shared and linked to. This sounds so simple, but as I’m sure anyone who uses content marketing as part of their strategy and is reading this knows, actually doing it is a whole other ball game. Doing it consistently is the holy grail. Read More

People who can’t manage their own lives don’t make good entrepreneurs. Small businesses require multi-tasking, work prioritization, and decision-making, with no entourage of assistants and specialists. That’s why Fortune 500 executives usually don’t survive as startup CEOs. Read More

Many B2B companies use their long-form content, such as white papers and on-demand webinars, as a form of lead generation. Readers simply give their email address in exchange for access to this gated content and they get great (hopefully!) information and the B2B website gets a new email address ... Read More

As the primary action for protecting your online reputation, you must separate your personal life from your professional life online. Read More

It can't be denied that there's a lingering feeling that what we're right smack in the middle of the end of an era. As a tribute, here are five things I'll be missing about the once-dominant network. Read More

As the National Security Administration knows, information about a call is as important as the call itself. If the government can use telephony metadata to analyze calls, why can't your business? Read More

Many small businesses and startups find themselves lost in a fast-paced environment with a serious lack of precise communication, which can lead to low productivity. Here are five ways you can get the most out of your employees when you are managing a small business. Read More