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Would you buy a product you cannot see that hasn’t got a name? Exactly. Still people believe they can succeed on social media by branding themselves that way. Read More

Surveys are and should be a powerful way of getting feedback.  Properly used, they can provide great insight on where you are doing well and where you can Read More

Is marketing as we know it dead? Is product quality a promotional strategy in itself enabling organic and peer influenced brand endorsement? Read More

Google’s idea of Author Rank will encourage content creators a lot. If you’re a creator of awesome content, you can “claim” all of your content over the internet to be yours. Read More

The case for why you should hire an outsider for a manager position in small business - internal conflict, lack of fresh ideas, loss of talent. Read More

These are from several of the posts I’ve read this week and I’ve pulled pieces of them all together here in one place. I’ve actually used many of these tips to drive traffic to my site this week so I’m here to vouch that they WORK! Read More

Statistics are fun!... Well, not really.

While we're better able to play around with numbers a lot better these days, data without context will always be meaningless - and potentially dangerous!

Read on to learn why understanding the context of data matters! Read More

If you've ever thought about adding video elements to your website, now is the time to move on it.

Why, because those businesses that do implement video on their website will capture the lion’s share of the marketplace for their particular specialty. Video is a huge influencer and it shapes opin Read More

A geo-targeted Internet marketing strategy works by recognizing the IP address of the website visitor and tailoring the experience based on location. Read More

As a company's customer service presence grows on social media channels, does "Customer Service" become part of "Marketing" - or the other way around? Read More