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Nobody can deny the importance of LinkedIn anymore. With more than 175 million members in 200 countries and territories, the social network is the top site for business professionals. I have received several emails from readers of the blog asking if I could share some tips to help them leverage Lin Read More

In life if you embrace simplicity you will feel less stress, have more clarity on what is important etc. The same thing goes with marketing. One small change in your marketing efforts can make a big difference to the grow of your business. Read More

A company profile, interview or story in a top industry publication can be a GOLDEN opportunity for small businesses. Increasing media exposure and coverage within your target industry often translates into more business opportunities and more growth momentum. An active PR strategy should involve s Read More

Like any healthy coupling, the recipe to a happy, long-term relationship between a non-profit and business centers around the 3 Cs. Read More

It’s the 20th of the month, and you haven’t sent out your monthly newsletter yet. You panic and eat half a package of the new Candy Corn Oreos, and while they’re delicious, you don’t feel any better and you still have to find content for your email. Read More

Thanks to employee enthusiasm, P & G launched a formal employee volunteer program to raise awareness for its Children’s Safe Drinking Water Program. Read More

Men with shaved heads are perceived as more dominant and, sometimes, as having more leadership potential than hairier peers, according to a recent study. That may be why some business leaders sport the power-buzz look. Read More