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With a new account you aren’t sure how much product you will sell, but over time you will learn. So when you are new think about these things: Read More

Alignment is the result of a perfect fit between the people you want to reach and the offer you are trying to make. Alignment optimization is a big part of the new SEO and it is fundamental to marketing that gets results. Read More

Chuck Reed of MEI facilitates a panel of five outstanding vending operators. Great discussion and questions from the audience. Read More

I put together a list of questions for Matt Cutts matt-cuttsthat he hasn’t answered before and have YOU vote on the ones worth submitting to him for a video response. Take the poll… Read More

As many of you know, Congress has been debating legislature to school-vending-machinesregulate vending machines in all K-12 schools to require that vending machines provide only healthy options. The debate is rather interesting… Read More

As the name suggests, they write copy or prepare content to do one thing: get an immediate response from the person reading, watching or listening. Direct response copywriters understand the psychology of a person who is in purchase mode and how to influence them to buy NOW. Read More

Visits to top retail sites increased during the 2011 holiday season and Cyber Monday emerged as the top day for traffic, followed by Thanksgiving and Black Friday. Read More

But while a surge in visitors is every web marketer’s dream, it can quickly turn into a nightmare if you aren’t prepared. Traffic spikes are like hosting a huge party: you have to make sure that you can accommodate everyone well before the event.
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Although Google has not said anything officially about it…
Google’s disavow link tool proves that negative SEO is real. Read More

Cart abandonment emails are effective. Case studies have proven that setting up a simple cart abandonment email can convert sales that would otherwise be lost at a rate of between 10-30%. Read More