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Keywords are instrumental in helping people find your website. Every time someone searches for a keyword that relates to your brand, you want them to find your site, nestled toward the top of search results. If that’s not the case, you need to invest serious time in researching the right keywords a Read More

Endless articles are posted in business publications about customer service solutions.
Knowing how to best connect with your customers is an important part of being successful in the long term, as well as achieving growth that keeps you going in the meantime.
With so much information out there, y Read More

It takes money to make money, but securing funding for your small business can be daunting. If you want to learn more about what funding options are available to you and how to get it take a look at this webinar hosted by Biz2Credit. “Money Doesn’t Grow on Trees, But Getting a Business Loan is Easi Read More

As mentioned previously, the fact that I live in South Africa means that I do not prejudge a book by the reputation of the author.
For those like me who have never heard of Eric Casaburi, he is an entrepreneur of note, having founded Retro Fitness in 2002 and which now has 140 franchise units thro Read More

It seems that despite the growth of mobile shopping technology, retail customers still like to “get physical” when it comes to shopping — and they aren’t planning to stop any time soon.
In a new study by TimeTrade Systems, The State of Retail 2015 (PDF), 87 percent of consumers plan to shop in phy Read More

A few years ago, anyone looking to buy razors had to go to their local drug store and pay exorbitant prices. But over the last couple of years, Dollar Shave Club has begun changing that reality.
The company’s success, however, would likely not have been possible without the video below going viral Read More

WordStream and Constant Contact are announcing a new business partnership.
As part of the partnership, WordStream and Constant Contact will develop an integration that brings new customer leads collected via WordStream Advisor seamlessly into Constant Contact, letting small businesses engage with Read More

If HR professionals aren’t focusing on company wide career development programs in 2015, a new study show they’ll regret it in 2016.
Recent research (PDF) conducted by the Society for Human Resource Management (SHRM) revealed that career advancement opportunities were highly important to nearly ha Read More

What if some of our favorite brands were types of beer? What would they look like? What would their slogans be? Would they taste any good?
The company Printsome, which prints custom t-shirts, answered these questions with “Beer-tualising“, a clever series of brews based on the popular brands Apple Read More

You can have all the free coffee in the world, but if you aren’t offering the types of benefits employees are really looking for, you will lose them to the competition quickly. That’s why we asked 11 entrepreneurs from Young Entrepreneur Council (YEC) the following question: Read More