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What’s your favorite thing to read in your leisure time? Is it a suspenseful mystery story or thriller with endless twists and turns that never seems to end up where you’d expect?
How about something on history or philosophy or the biography of a famous or historic figure? These stories make their Read More

On May 19, 2001, Apple Inc. officially opened its first two retail stores in Tysons Corner, Virginia, and Glendale, California.
The initial public opinion was along the lines of Apple being scoffed at and written off by critics as doomed from the start. But unfortunately for the critics, Apple’s r Read More

Today the right video can make your brand famous and you rich thanks to social media. Of course, that video doesn’t have to be yours, and if you don’t let anyone know, that can be a problem.
Take the case of singer and actor Tyrese Gibson, who’s also become a Facebook celebrity with more than 22.7 Read More

If you ask John Holling, he’d say the answer is a resounding yes.
Since 2012 he’s been building a business that offers outsourced social media services — packaged up neat and simple — for the attractive price of $99 per month.
It’s aptly called “$99 Social.” Read More

Do you know how to identify your company’s sales funnel?
New data from HubSpot reveals that 68 percent of B2B sales organizations have not identified their sales funnel.
What is a sales funnel, you ask? That’s the process for narrowing, sorting, analyzing and following up with sales leads. Read More

Brian Brady was looking for a new way to motivate his sales staff.
The owner of six Wireless Zone franchises in Virginia had already tried running sales contests with many different incentives. But it didn’t matter if he was offering gift cards or cruise vacations — the contests always seemed to h Read More

Over the course of running a business, you’ll likely create a huge list of contacts. Keeping those contacts organized and updated can make a huge difference in the success of your business relationships. This week, Nimble announced a new app that aims to help businesses do just that.
This week’s n Read More

For small businesses seeking to establish a presence online, there is probably no more important decision than choosing a domain name.
No pressure, right?
But seriously, it’s very possible your success in building an audience — or being found at all, for that matter — may depend upon this crucial Read More

Imagine this — you need to hire for a position in your company because one of your employees is retiring.
What do you do when hiring new employees? Do you think about what would set them apart or do you consider what you need for the position? Do you think about your company culture and look for a Read More

When Donna DeMarco and Robert Sandie launched their interactive online video startup, they didn’t move it to a major tech hub like Silicon Valley.
Instead, they kept their company, Viddler, headquartered in Bethlehem, Pennsylvania. And DeMarco thinks that decision has ultimately been beneficial fo Read More