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Thomas Jefferson said, “The most valuable of all talents is that of never using two words when one will do.” In order to please Google, many people will use two, three or four words where just one will do, and their writing quality suffers big time for it. When you write to the point, you stop whe Read More

When you hear the word lawyer, what do you think? Costly. Paperwork. Stressful. Reserved. Antagonistic. When you hear integrated counsel, what do you think? Probably nothing comes to mind, since you never heard it before. If you are asking yourself what does that mean. . . I just broke the generic Read More

Google’s advice that we should be creating web content for our readers, not for Google, is wise – at least in theory. The problem is, that Google is now penalizing those very activities that we should be doing to make great websites for our readers. Here are a few examples that I have noticed. Read More

To jump start your business, the single strongest step you can take is to start speaking. Here’s what I recommend you focus on to get in front of audiences and make this transition as quickly as possible. Read More

People spend a lot of time scratching their heads, trying to understand how Google reads their backlinks. They want to know what links they should seek to their websites that are still “safe”. Here is the answer (with an easy-to-understand Infographic). Read More

Just like immortal swordsmen, walking the earth, we all meet at the Gathering of the search results page. Hundreds of millions of times each day, Google is showing top 10 lists. And there’s only one spot at the top of Google for a given phrase. There can be only one… Read More

As you’ll already be aware, employees who are unhappy can start to lose motivation, which has a negative impact on productivity levels. If you want to sustain a successful business, then it makes a lot of sense to concentrate on keeping employees happy. Read More

Whether you’re in your first year of small business ownership, or your 20th, staring down the face of a looming (and rapidly approaching) tax season deadline can be intimidating. Fortunately, a little preparation, making yourself informed, and knowing how to reach out to the experts can streamline Read More

Learn how to talk to investors like a pro and get funding — speak their language, understand what they want to hear, and tailor your presentation appropriately. Read More

From the article: "I work hard to figure out what I can do for someone else when I meet them. Who can I connect them to? What can I do for them (outside of selling them my stuff)? What resource or information can I share that will help them out? True connection is a two-way street." Read More