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Video is so important. Unfortunately, there are many business owners who feel that video is not for them or they simply haven’t taken the time to create them. Businesses that don’t embrace video are overlooking a valuable way to reach their customers and will struggle to keep up with the competitio Read More

Online surveys can be both overused and underused. When the timing and method is right, respondents are happy to participate and you’re able to get the responses you need to help make decisions. So, when are the best times to send out a survey? Read More

Not all of us are born networkers, so we have to work at improving the skill and it is a vital one. Fortunately, networking is a fundamental skill that you can develop with a little effort. Read More

It’s not just the idea but the execution that leads to success. So productivity is a major part of the equation. But what happens when you hit that wall? How do productive people work through creative blocks and energy crashes to get so much work done? Here are 20 suggestions to boost your personal Read More

LinkedIn has updated the look of its profile pages by making analytics and insight front-and-center. On the new LinkedIn page, users will find two important stats right at the top. Read More

If you’re planning on launching a business in the New Year, keep in mind that your business name is the cornerstone of your brand. Most likely, before customers get to know you or your products, they’ll hear your business name. Yet, while a name is critical to defining the brand, companies often ma Read More

Satisfied customers lead to business growth. But in order to make sure your customers are satisfied, you need to run regular customer satisfaction surveys. These surveys go well beyond simply helping you determine your customer satisfaction levels. Here are 18 benefits. Read More

We just started working with a mid-size software company. While digging in to build their marketing system, it quickly became clear that company had no real social media integration. In order to get them to take advantage of the strategy we recommended, we first had to get social media more deeply Read More

When was the last time you felt inspired and then fundamentally changed your view of the business world? This is one reason why taking scheduled breaks to recharge from the daily routine is so important. It can thrust you into places where you can have new experiences and gain totally different per Read More

The start of a new year is a great time to take stock of your business, develop a strategy for the rest of the year, set goals, and put plans in place. It sounds straightforward, but strategic planning can be intimidating. Yet, it doesn't have to be. Read More