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The report confirmed that influencer marketing is a continuing marketing trend, with 40% of marketers saying they are running six or more influencer marketing campaigns. The study also found that 57% of marketers say they plan to increase their budgets for this type of marketing in 2020.

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When you significantly limit the movement of people, commerce becomes that much harder. The new partnership between Kabbage and Facebook wants to give a boost to this commerce by helping local small businesses generate more revenue during the COVID-19 crisis. Read More

In these unprecedented times, many small businesses are operating with remote staff and many others are completely shut down. No one knows how long businesses will see little or no revenue coming in. The challenge for businesses to remain viable is to continue cash flow. There are many ways to cons Read More

Trucking companies are facing unique challenges in light of the COVID-19 pandemic as they try to deliver, food/medicine and protective equipment and other supplies. The American Trucking Associations recently praised the Coronavirus Aid, Relief, and Economic Security (CARES) Act for supplying ass Read More

The shortage of personal protective equipment (PPE) the coronavirus has created is now responsible for a global hackathon. 3D printers are churning out everything from medical masks to face shields, oxygen valves, parts to make ventilators from snorkeling masks and even hands-free door handle attac Read More

Businesses around the country are struggling to respond to the effects of COVID-19. Whether your operation has closed or you’re just struggling to stay relevant in the time of social distancing, communicating with customers is key. But do you know how to stay in touch with customers? Read More

The COVID-19 epidemic is disrupting the nation’s medical facilities and individuals who work there. Consequently, they are facing shortages in Personal Protective Equipment (PPE). In recent weeks these protective gears have become scarce and in short supply.
As a result, health care workers are be Read More

Today (March 27) is my name-day, Rudolf (”Rudy”). Talking about names, I have recently changed my Twitter handle to @LyceumPeripatos. I have tweeted about this change.

Show notes with links to articles, blog posts, products and services:

Introducing Lyceum - Lyceum on Medium
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Small businesses don’t have the luxury of waste. Without huge teams and unlimited budgets, business owners must make every minute, dollar, and hire count. Identifying inefficient processes and replacing them with better practices can help companies save money without sacrificing quality in the barg Read More

Women have made a lot of waves in the business world in recent years. However, there’s still room for improvement. And the founder of Nest Of Love wants to help by making a big difference for women empowerment.
The organization has made a lot of progress since its inception, thanks in part to an a Read More