What's happening in Irish marketing this Paddy's day? The simple answer is that spends are continuing to migrate from traditional marketing to online channels where you get more bang for your buck. Lets have a look at some of the data on how Irish marketers are using the web. Read More
The role of the sales professional is changing profoundly, driven by tremendous shifts in the way customers buy. The traditional roles of the sales person are fast changing. Even the role of the sales person as a consultative, solutions oriented, trusted advisor is no longer sufficient to meet the Read More
Interview with Seth Godin, living marketing and business legend, on the future of books, bookstores, and publishing, as well as his new book and his new publishing company. Read More
Playing around on Twitter, I came across @yo_stellar, the handle for Jason Kottke's latest project. Intrigued, I followed a link back to his blog where Kottke, a former web designer who has been blogging at Kottke.org since 1998, explained the basics behind Stellar, a new web app/site designed to h Read More
Waiting for a "Life Moment" to review, upgrade, or heaven forbid begin coverage means procrastinating on insurance coverage you most likely need NOW! Read More
Banking in the United States is about to change. Big time. Over the next five years, a revolution in financial services will take place. It’s already started, but unfortunately many big banks haven’t gotten the message. Read More
80% of all your results comes from 20% of your efforts. This ratio crops up time and time again. 80% of your complaints come from 20% of your customers. If you could do more/eliminate the 20% the impact on your results will be phenomenal. Read More
We all know that Cold Calling sucks, but sometimes you have to pick up the phone and dial for dollars or Smile and Dial. Here is a little tip that you can use to dramatically increase your odds of connecting with the right person in a company at a time when they are available. Read More
Every year, when this truly green holiday rolls around, I can’t help thinking about Leprechauns and the pot of gold at the end of the rainbow.

But what is your true measure of wealth? Read More
Some things you can't make up, you just have to experience them. Some will do anything to avoid prospecting. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!