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Strive for visibility, earn attentnion, bug 'em through email, market through mobile, employ traditional channels... Or embrace all of these by starting an Affiliate Marketing program, equipping independent marketers to promote you through all of the above, and get compensated on performance basis. Read More

This is an article written by Globial Employee JayZ, that discusses different technologies out there that can help with trade barriers during business discussions. Read More

Knowing your visitors is the first step to truly optimising both your site and marketing strategies. Make changes based on data rather than speculation. Read More

Have you noticed how Copyblogger is moving from a ‘traditional’ blog to a solutions provider offering web marketing tools? Some people feel that Copyblogger should have stuck to its roots and built a better blog, but I’m not so sure. Read More

This past weekend took me to BlogWorld in Los Angeles to meet some bloggers, and podcasters, too.

Here's Part One of a my "exclusive" video report from Blogworld.

Watch to see what I found and some of the cool bloggers I met.

(You'll see some fresh new faces and some already famous ones Read More

The big announcement came yesterday: Google+ Pages are now available for businesses. Since then, there’s been a flurry of activity online as marketers are learning about and embracing this new medium.
To get you up-to-speed, here’s the latest about what everyone is saying. Read More

The jury is still out on QR codes and how effective they are as a marketing tool, but I like what was done on the signage for Stella Artois. Read More

A performance appraisal that's tight and focused need only contain these three discussion and feedback points. Read More

Can you really quantify your professional and social influence with a number? I sat down with PROskore CEO Bill Jula to talk about his company and the topic of measuring social influence. Read More