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The debate and discussions about measuring social media, and those about social media ROI, often focus more on what can be measured than on the value that social media is creating for a brand. Over the last few years as brands have been experimenting with social media this is not unexpected. When w Read More
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Retaining readers on your blog once they find it is of vital importance. Without readers, your blog will not serve any purpose. Blogs can lose readers by not providing relevant content or by making the site so busy that they main message is lost. The big players all keep their sites easy to read - Read More
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As a social media advocate I often discuss adding value to the conversations, to the communities or to the relationships. I guess I assumed everyone already knew what the term means and how it applies to them until I started to get questions from people.

So what exactly is adding value and how? Read More
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2010 B2B Twitter Tips Round Up. In 2010 B2B embraced social media whole-heartedly. We are going to highlight #TwitterTips we have learned that offer valuable insights and ideas for B2B marketers and marcom professionals. Read More
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I have listed a few social media websites that I feel we should all keep an eye on for the year of 2011. Read More
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Twitter, and the realm of social media as a whole is as yet untapped, but very much theorized upon. A quick search will reveal thousands upon thousands of online articles about how to snare the power of social media to make money, expand your network, get a job, influence people and a whole host of Read More
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Balancing your professional image with your personal life can be a fine line to walk when it comes to social media. With more opportunities than ever to expose every detail of your life, is it really the best thing to do for your career? Read More
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A panel discussion at the last RISE Lunch of 2010, featuring Chris Reimer, Erin Steinbruegge, and David Siteman Garland, on the topic of social media for entrepreneurs in 2011. Read More
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Blogging is an effective way of generating interest in your business. Blogging is a means to an end and if your blog is not generating revenue directly or indirectly for your business, then you need to make sure you are not losing yourself in it too much at the expense of other sales and marketing Read More
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Social networking is all about connecting and building a community. To me, it’s really no different from socializing in “real life”. Sure, it may be a little more difficult because you can’t hear the person’s tone of voice or see Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!








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