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Starting a blog is a serious undertaking if you are going to use it as an active part of your marketing. A blog takes time to develop and blogging will not produce immediate results in terms of customer acquisition. But it will over time. The guys who are the top of the blogging game are seeing ben Read More
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Cisco Webex is the market leader in online collaboration tools. The tools enable people to share ideas, documents, applications and even their desktop. Teams can work together in real time from any location.

Cisco WebEx needed to improve their awareness as a business collaboration tool across Eu Read More
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Social Media Marketing Machines is the brand new brainchild of Mike Koenigs where he reveals on of the biggest opportunities this century – make sure you watch the whole video to get the full picture! Read More
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DoFollow debate: does commenting deserve a quality dofollow link? Are there alternatives to full DoFollow? Why do you comment? And more. Read More
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The chart below is called the Business Relationships Maturity Continuum. More than just your clients belong in each of these columns and rows. Read More
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Earlier in the week, I was sent an email from a colleague wishing me “Happy Holidays” and included was a link to a video that portrayed the story of the Nativity as told through social media. Personally, I found it to be very clever and in case you aren’t one of the nearly 2 million individuals to Read More
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Which one is it? Twitter or Facebook? Facebook or Twitter? These aren’t the only choices in social media platforms, but many brand marketers seem to vacillate between the two. The gold rush that is the social Web is so pervasive that brands tend to forget about other proven digital marketing tools, Read More
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How much is a Facebook fan worth? $3? $10? $1,000?

Don’t feel bad if you have no idea. Pinning a value to a brand’s Facebook following is as elusive as uncovering the true value of Facebook itself.

That hasn’t stopped some from trying, though. Social media software publisher Vitrue ran some n Read More
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So you’ve decided to move forward, join the Web 2.0 revolution, and start a business blog. Business blogging is a marketing tool that has so many benefits, and no disadvantages, that every business should have no excuses for starting one. Ok, maybe your brochure or static website needs a facelift Read More
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Social Media is quickly becoming the new marketing tool for generating real and ongoing business in today’s uncertain economic world. So this new “Idiot’s Guide” by Jennifer Abernethy couldn’t have come at a better time. Read More
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