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With the cost of yellow page advertising rising every year, small business owners need every advantage when it comes to getting the most out of their advertising budget. Make your yellow page advertising work harder for you with these five tips. Read More

Andy is a guy that ships. He is the host of the awesome Linchpin podcast where he has interviewed such guests as Dan Miller, the author of 48 Days to the Work You Love, and Alex Miles Younger, the Creative Director for Seth Godin’s Domino Project. In this interview, we asked Andy how he has used c Read More

This topic is the cause of ongoing confusion for many marketing professionals – should I tweet as myself or as the brand I work for? Or, maybe, both?

I have seen this debated again, and again, but it always comes back to what works best for each situation. It is important to understand the diffe Read More

A seemingly easy-to-answer affiliate question may lead to consequences that you do not want. There are two ways to handle things: the wrong way and the right way... Read more in the post. Read More

Thousands of websites, is your brand registered on them all?
Most likely No.

Who has the time? What’s the point? Many are under my personal accounts what do I do?

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The ‘build it and they will come mentality’ does not work in social media. To reach your customers you have to go where they are, be it Facebook, Twitter, or Mashable. Three simple steps will give you a blueprint for targeting your ideal customer and garnering their attention. Read More

Everyone knows you can’t have a business without customers. However, one of the worst mistakes any business can make is focusing its marketing efforts on attracting new clients while neglecting past and current customers. Read More

PeerIndex, tCn and Construction News look at Social Media engagement within the construction industry and decide who the top 100 are. Where are you?? Read More

Google was made to organize the world‘s information and make it universally accessible and useful. In connection with this, Google links people by carrying out keyword searches to “relevant, genuine and unique” websites that satisfy present-day demands. Read More