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Behind the scenes look at the logo design process for a new yoga studio in Portland, Maine called Still Water Yoga. Naming, strategy, sketches, design process. Read More

Pinerly is the new and free tool which allows you to monitor the pinning of your own images and pins by revealing the number of likes, comments, reach, repins and clickthroughs. Read More

This comprehensive how-to guide and reference resource is probably king of the content marketing books. Read More

Whether you're a long-time retailer or a start-up, the rules of selling online are much the same. Everything you do is centered around three areas: people, products and promotion. Read More

No matter what business you’re in, how big your company is (or isn’t) or what kind of book you’ve written, you, too, can become a popular talk show guest Read More

Are you losing your audience immediately by talking about yourself? Your story certainly has a role in your presentation, but not up front. Read more to find out what an audience really wants to hear. Read More

Link building is an essential part of your SEO strategy, and it can be an area, which is really hard for people, who want to do their own SEO work, to get started whit. Here's some inspiration on how to do link building on a brand new website in a sensible manner. Read More

Every brand needs a core "Big Idea". But so few still have them.
When it comes to developing creating communication, I am a believer in the need to focus first and foremost on finding and agreeing the BIG IDEA. Then, and only then, should you worry about the execution. Read More

The PR Verdict: “A” (Gold Star!) for Katie Holmes, whose divorce strategy is like a precision bomb. Taking the media by surprise means that phase one of the divorce agenda is owned by Homes, hands down.
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