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For those of you with a background in Lean, TAKT Time is a familiar concept for manufacturing, but what’s the application to sales and marketing?

TAKT actually comes from the German word, Taktzeit, which refers to the cycle time, beat or rhythm. It’s a powerful concept for Lean manufacturing. Read More
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This post analyzes three recent surveys of small- and medium-sized businesses (SMBs) and their use of social media in marketing. By most indications, use of social media by small business is on the rise and will continue to follow that trend throughout 2012. Read More
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Wordpress's green update tweaks some features that are useful for promoting your business, including the ability to embed tweets into blog posts. Read More
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When it comes to gaining new customers, your website can make or break you. With budgets tight, how can you be sure that you aren’t missing a critical piece of the online puzzle? Well lucky for you I can tell you a few things that most great business sites have in common. Read More
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Do you know how much a customer is worth to you?
If you’re like most business owners, you probably have a vague idea, but have never sat down and tried to figure it out. Read More
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How one small business that sells footwear online uses Facebook contents to gain insight into why some products perform better than others. Read More
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Have you considered putting customer profiling information on your website, where potential clients can review it and see that doing business with you would be a good idea? For a case study of a company that is applying this strategy well, visit Gryphon Roofing and Remodeling online. Read More
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Video blogging (adding video clips to a blog) can help to drive traffic, lower bounce rate, increase engagement and conversions, and generally improve SEO (Search Engine Otimization) and Internet marketing. Read More
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Coming up with a content strategy will help ensure that your content speaks to your target audience and provides them with value. Read More
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There are no easy 3, 10, or 15 step process on perfecting your social presence--it differs for everyone. This guide simply provides helpful tips to establish your small business' Twitter account. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!








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