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It’s important to keep your website current and looking “fresh”. If your website looks like it was designed back in the days of dial up Internet, people will assume that your business is outdated too. When it comes to your website, looks count. Best practice is to redesign your website every 5 year Read More

Remember when we used the term 'Crackberry' to explain people's addition to the Blackberry? Well, it turns out, it wasn't the Blackberry they were addicted to it was communicating to each other. I read that recent studies have shown outlawing texting in cars has actually caused more accidents becau Read More

It is tempting to rely exclusively on the verb “to have” when you are writing copy that describes your products. The lawnmower you are selling has a pull start, for example. It has a bag that catches grass clippings. It has oversize wheels. Repetitive copy like that doesn’t capture attention. Read More

"Social media experts" are great at "joining the conversation", but terrible at marketing. Here are 22 social marketing tips you can use to grow your business. Read More

"Big" business usually dominates the social media headlines. They have millions of Followers, run exciting national campaigns, and set the trends for everyone else to follow.  But despite the notoriety, a lot of them still get it wrong. And they can even learn a few things from their small competit Read More

Tweak Your Biz TV interviews Samantha Kelly of Funky Goddess, a business that began as an online store selling gift boxes for young teenage girls called “Welcome to Womanhood” The business has grown into new markets both online and offline. Samantha discusses the challenges facing a business operat Read More

"Did you know that CSS3 offers powerful, lightweight features that anyone can use to improve their SEO (Search Engine Optimization) and maximize conversions to make make money online?"
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Being in marketing, you know on a daily basis it’s all about being creative. I feel the pressure in any marketing task, and I like it, actually I really enjoy it. I love being creative. I love seeing the results creativity can bring. Read More

What is more important in sales, product or skill? Can you sell anything with no skills or do you need to be the best salesman in the world to sell any product? The long going debate finally solved. My first ever business meme. Read More