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Whether you have an established small business or are just getting started, you should have a website as an outlet for sales/and or to serve as a platform for showcasing your products and services. The problem you might face is actually getting people to visit your website. People need to know tha Read More

The Olympics are here! People are excited to support their favorite athletes, watching the back stories, and cheering them on from the couch (or the computer or iPad). It’s also the time for great Olympic marketing and advertising. There are several ways to bring the Olympic spirit into your busin Read More

It’s not uncommon these days to find a national company knee-deep in public relations issues due to an unpopular practice or opinion of the company leader. Take the recent examples of Chick-Fil-A controversy as an example. While big-name brands tend to be the ones focused upon on the national scene Read More

Getting your customers to refer clients to you is a cost effective way to getting more clients. 4 things to consider to build engagement. Read More

How do you create a connection with your consumers? Social Media? An enticing ad? Or maybe even direct marketing? Read More

As CEO and co-founder of Source Consulting , Luke Kupersmith has exemplified strong leadership skills for the past eight years to facilitate a successful business. Source Consulting, a privately owned logistics consulting and solution provider, has become one of the leading transportation and logis Read More

Serve Your Hotel Network like a Maître d’hôtel. Learn how a smile can be so contagious that it will turn around your Hotel Service. Read More

Do you need help answering the phone when you’re busy taking care of customers? If so, then you might want to consider an answering service to help you field and triage incoming calls. With trained professionals available throughout the day—and during nights and weekends—an answering service can he Read More

The PR Verdict: “C” (Distinctly OK) for Rick Gorka. At least he said "sorry" quickly and turned the page, but is there a wider issue at play?
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