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Do you know people who just want to fit in, blend into the crowd, not draw attention to themselves?

I hope you’re not one of them. At least, not professionally! Let me explain …

These days, we’re bombarded with millions of bits of information each and every day. That’s a lot for our brains to Read More

Has this ever happened to you?

You plant some gorgeous flowers in your garden … they’re vibrant, lush … perfect.

Then you get busy. You forget to water them. The next time you go out to admire them, they’re wilted and dying.

This has certainly happened to me … more times than I care to adm Read More

Nonprofit organizations often do an excellent job recruiting and keeping members. Do they possess some specialized skills or knowledge that for-profit companies can use too? For some answers to that question, I recommend a book by Sarah Sladek.
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Immediately, human rights groups asked, “Why is Kim Kardashian promoting the Bahraini dictatorship?”, likening the event to “milkshakes with a hint of torture, flavored with teargas.” Ouch! For someone who was not trying to take sides she was suddenly the in the middle of the fray. Read More

To find out more, read our blog on how to convert personal accounts to business accounts and how to verify your business website. Read More

People assume that interactive marketing is based solely on the internet, this is not the case. Although it is inevitable that the internet is going to play a huge part in ‘interactivity’ it is not the only tool that is used and interactive marketing can be used by all businesses offline as well as Read More

The way to go in achieving the best return on your marketing campaigns is by incorporating TV, print and promo items in your marketing mix. Read More

I am sure you know the answer to the above question but some small business owners may not, so I am going to quickly explain it. Guest Posts are specific articles, written by guest authors for certain blogs usually related in some way to the guest authors interests or business. Put simply a guest p Read More

Startup SheerID is attempting to solve the problem of seamlessly providing customers with offers based on their verified segment. Perhaps you have heard of the oft-repeated marketing joke where a CMO says, “We know 50% of our marketing is working, but we do not know which 50%.” The advent of tools Read More