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YouTube marketing is a great way to connect with your audience and customers and can also be a great source of new website traffic and leads when you use these three tips (inside the video above) to build your list. Read More

Roger Israni is President and Director of TestMasters, one of the fastest growing test prep company in the United States. Started in 1991, TestMasters teaches students to beat a wide variety of standardized admissions tests. I had the privilege of asking Roger questions about how he built his busin Read More

Learn the 7 sins of affiliate program mismanagement so your affiliate team and program can reach new highs Read More

Adding an AdWords campaign to your pay-per-click strategy is a great way to bring more traffic to your site. Research has shown that sponsored results account for 64.6% of all clicks, and 89% of traffic generated by the search ads is new traffic outside of organic search. If your brand has already Read More

When you start up a business there is so much to consider - concerns about financing, building up your team and fine-tuning your products/services can take up all of your time. bOnline's CEO explains why the website shouldn't be an afterthought. Read More

My Market Samurai review overviews the features of the software and shows you how to use them. At the end of this post you can also find a special offer! Read More

Get out the red and pink hearts! Customers are expected to spend nearly $17 billion on chocolates, cards, flowers, gifts, clothing, jewelry, and more for Valentine’s Day. If your store is not planning to celebrate Valentine’s Day, you could be [...] Read More

THE PR VERDICT: "A" (PR Perfect) for Tommaso De Benedetti. Anything can be true at any given time, provided the brand is credible and no details are given.
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While social media may get all the buzz in the marketing world, when it comes to boosting ecommerce sales, statistics show that email is still more effective. Data from trade organization the Direct Marketing Association show that email outperforms social media advertising by three to one when meas Read More