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As a first-time author, you're in one of the highest risk categories, especially if you are trying to publish a large book. This article approaches publishing through fundamental business principles such as minimal viable product and pivoting. Two strategies you can leverage for first-time success Read More

A brand is a claim of distinction, supported by the evidence of performance.This piece highlights how important it is to satisfy the customer wholeheartedly. Brands are built by customers, only them can bring it down. Let's see some of the mistakes we do that kill our businesses. Read More

LinkedIn has been around for quite a while, but many professionals only turn to it when it's time for a new job or when they need to make a new hire. But did you know it can be used for so much more? Read More

Co-citation is also known as citation SEO, co-citation analysis, co-citation SEO, SEO co-citation or any combination of those words. It all means the same thing.

Now to define it! Let’s use the example of a business that sells products for cats. Your website is all about cats—information about Read More

If you’ve ever looked into hiring an SEO company to manage the search engine optimization for your organization, then you’ve probably run into a couple of interesting findings. Read More

How do I get back my blog when it gets removed? Can you give a solution to this question? If you can, then you don’t have read this article. If you can’t, continue reading.

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I don’t think that I am a veracious blogger and almost 95% of people who are living on their blog Income actually are not the bloggers, they are just businessmen. Read More

In this third article of my "modern communication" series I will describe seven ways of how to gain trust, how to lend your communication a personal touch and how to build sustainable relationships. Read More

A masterclass in how to advertise your small business given by Captain Hook himself

Now last weekend I was watching Peter Pan with my little gems Isabella and Jemima. And I saw a great piece of advertising in action when the poor Lost Boys were subjected to a highly persuasive pitch by the dasta Read More