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Marketing is a complex blend of art and science, and if you talk with anyone in the profession today, they’ll tell you it’s only getting more so. Audience fragmentation, new media form factors, the rise of social media, etc. is making life more complex, not simpler for CMO’s.

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These days, everyone is looking to pinch a few pennies or, if you need to spend on a necessity, stretch your dollar. One of those frequent necessities is the need to hire a contractor for a repair or an improvement for your home or business. In the not-so-distant past if you needed a service you Read More

Search Engine Optimization SEO Tutorial by WebBizIdeas is for beginners. We will cover SEO techniques that you can use TODAY that will increase your search engine rankings. We will go over the definition of search engine optimization, organic results, PPC, keyword research, competition research, co Read More

The difference between Adwords and AdSense is important to understand but often confuses even advanced Internet marketing aces.

As discussed in this short video, the basic difference is this: You use Google Adwords PPC ads to attract traffic to your site. And you can post ads from Adsense ads o Read More

Most web browsers and email programs show links as underlined & blue, unless your web designer changes the CSS. This default styles looks sloppy & unfinished. Read More

Anyone following the Abnormal blog, will know of my passion for mobile marketing, and the potential this has for small businesses. And the recent news on research from eMarketer shows that the boom is really just beginning... Read More

First came Black Friday, then came Cyber Monday, and now, on November 27th comes Small Business Saturday, a day to support the local businesses that create jobs, boost the economy and preserve neighborhoods around the country. (News coverage of the announcement) Read More

Internet advertising and marketing is exciting, challenging, and confusing. It might make or break your web business career and nevertheless several men and women who depend on web marketing do not possess a full grasp in the essentials involved in web marketing. Read More

There was a time, just a few short years ago really, when small businesses finally concluded they must use the web to supplement their marketing efforts and create another potential channel for marketing messages. Read More