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Ask any sales manager about the need for continuous sales training and you instantly get agreement that it is important. So why isn’t there more of it going on? The fact is, most money spent on sales training is wasted. Typically, it annoys most reps, bores many and is totally forgotten within 30 days Read More

Being a person of influence requires that you are first credible. Your credibility depends on your ability to prove you have the experience and business acumen to make a difference, to tell the truth when it is uncomfortable to do so, to say that you don’t know the answer to questions but will find out, and to not paint an incredible picture Read More

Many sales people confuse having some knowledge of a prospect before reaching out to them with a full blown research project. Just as having no background is dangerous, letting things swing too far the other way is also risky. As with many things in sales it comes down to the balance between time, returns and other factors Read More

Here are three tips for advancing the sale and establishing a solid next step. If any one of these is missing or if you soften one in any way, you’re increasing your chances of stalling the deal… so be strong with all three Read More

This sign has been on the bookshelf of every office I’ve ever had. In those years before I earned a private office, it sat next to my telephone. (A few of you out there will recognize its heritage… Read More

Being honest with your dream client is not always without a price. Sometimes it can cost you your deal, and sometimes when you need it most. If you would be great, then you must be honest at any price, even the price of your deal Read More

To advance from commitment to commitment in moving your deal forward, you have to create the value on every sales call that will earn you the right to your next sales call Read More

A client of ours who provides engineering and integration services recently established an alliance with a hardware/component distributor. It’s a great match, dramatically extending the value each company can provide to its customers. The challenge to our client is educating their new partner’s 1,500 sales reps Read More

Selling isn’t easy. Selling the value you create is difficult because selling is difficult. Ultimately, whether or not you sell price is greatly impacted by what you as a salesperson do to create value for your dream clients Read More