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Sometimes it is noticing the little things that can attract customers. When you focus on unmet needs of customers it can lead to new products or services. Here is one example meeting unmet needs to attract customers. Read More

Finding the advertising strategy is hard work. There are plenty of ways which are a waste of time. Here are a few of the most common ones to avoid... Read More

Five years ago a solid email marketing strategy combined with offline marketing endeavors—like print and radio ads—would see your small business rolling along just fine in the marketing department.

Today, however, the list of small business marketing tasks is both exhaustive and overwhelming. Read More

Team communication takes active, strategic work. But that doesn't mean it's complicated. You can make it so easy if you focus on the four keys to successful communication. You team will thank you. Read More

While both HootSuite and Buffer may fall within the category of "Social Media Management Software" I think you'll find that there are stark differences and benefits to each. Read More

Everybody has been talking about the importance of implementing the Google Authorship markup. Things is, does the authorship really matter? Does Google use it? Read More

When you upload a new profile pic on Facebook or Twitter, what is it really saying about you?

Is the photo some throwback to better looking days? Or are you trying to flaunt some new relationship to the chagrin of your ex? Well, whether you just posted your latest duck face or some picture from Read More

A recent study by VitalSmarts shows that social media nowadays is becoming more and more anti-social. If you take a closer look at what’s happening on Facebook, Twitter, or any of the other major social networks today, you won’t be surprised at the findings.

Truth be told, many people, especiall Read More

There’s no ecommerce “offseason.” Any veteran online retail pro will tell you the end of one holiday shopping season marks the beginning of the next. Read More