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Are you looking for a silver bullet to maximize your Facebook Ad’s ROI? Have you heard of A/B Testing? This article will break it down for you. I’ll give you the five variables you need to be testing, and how to interpret your ad’s performance with Wishpond’s ad tool (though the rules apply for any Read More

I prepared one great interview for the nice end of the October.

And what holiday is on the end of this month? We all know the answer.

I didn’t planned to publish the interview with Matt on Halloween, however it just happened. I contacted him even month ago but it took awhile and finally it ha Read More

Learn 4 steps that help you create a ravenous following of fans who love you and your company, because you offer real value. Read More

Five additional key trends that will impact small businesses in the United States and around the world, in 2014. Read More

To teach you how you can make your business live forever, we're going right to the original immortal source: Count Dracula. Read More

While reputation management can be a full-time job for some larger organizations, a small business doesn’t have that luxury. Here's a step-by-step plan for online reputation management that can be completed by anyone within your company in 8 hours or less. Read More

Did you know that you can use videos for customer service? Yes. You don't need to resort to traditional communication channels all the time. Here is how videos can help your customer service team. Read More

Do you know that Facebook is the biggest social media network? Well, you’ve no idea how big it is! Over one billion people use Facebook. Isn’t this crazy? Not only is the network a great medium for people to socialize, but it is crucial for online retailing. Read More

By Kathryn Smith

Search Engine Optimization (SEO) was traditionally looked upon as a means of being found at the top of the first page for search query returns. Over the years it has acquired new meanings, and today encompasses protecting your online brand image as well. With so many players on Read More