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The only guarantee in life, business and social media is change. It seems every time we turn around there is a new social network popping up. Read More

Blogging builds trust, authority and generates leads. If you're not blogging for business, chances are your customers will find competitors who are. Read More

Recent studies suggest that up to 92 percent of consumers trust word of mouth and recommendations from friends, family and, in this case, the web, over paid media advertisements. Businesses are tapping into that potential by creating user-generated content campaigns. Read More

This post from Michele Welch will show you how to think like an investigator so you can finally start to see some positive results. Read More

Here are important blogging dates to keep in mind for planning your content. With this you can better manage your editorial calendar. Read More

By Alexa Garthwaite

Rebranding is inevitable for most long-running businesses. Almost every major international company, from McDonalds to Starbucks, has experienced several rebrands – from minor tweaks to major brand overhauls. Read More

Are you spread too thin trying to be social everywhere and getting nowhere? Have you looked at your analytics analytically and found places that aren't paying you to play? Ditch them! Heresy? No, common sense. But how do you tell for sure? Read More

The problem with most sales organizations is that they get so wrapped up in closing sales that they forget to set sales goals and metrics. Here's how to create goals that keep the pipeline full throughout the year. Read More

To help explain the importance of content marketing, Here's an infographic to show you how content marketing impacts search engine rankings and how you can use it to help grow your business. Read More