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Social media optimization is different from search engine optimization, but the end goal is much the same. The basic idea is to drive traffic to your social media presence and build your brand. In many cases, you SMO strategy will work in tandem with your SEO strategy, but what exactly is SMO? Read More

Get international business experience with a global industry leader – Phillip Morris International

PMI is the world’s leading international tobacco company, with six of the world’s top 15 international brands and products sold in more than 180 markets. Read More

GOOD BUSINESS IS POWERED BY GOOD BUSINESS

My mother would consistently tell me of my great-grandfather while I was growing up and how he built his empire based on the honor and respect he earned from those around him.

From these lessons, I always found one to be extremely poignant and somethi Read More

Few types of online business can benefit from SEO more than e-commerce websites that allow for direct consumer transactions. Not only can you secure more web traffic (and a larger stream of revenue), you can also optimize specific product pages to funnel traffic to your most profitable or popular p Read More

This is the simple guide which helps even the beginners to develop an android app which gets the attention of the market. Build your basic app in few steps Read More

Every SEO, webmaster, and digital marketer has a powerful tool at their disposal. I would go so far as to ... Read More

The healthcare industry is changing and creating new requirements that leave many healthcare marketers searching for a viable solution.

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LinkedIn has been bought by Microsoft for $26.2 billion. However, LinkedIn's US revenues last year were 0.6 billion. Is this a good deal or another MySpace? Read More

Every smart marketer know that social proof is one of the effective marketing tactics for easing the minds of anxious customers and having social proof can boost website conversions.

No website is complete without some form of social proof to increase the credibility of its products or services. Read More

The 2016 Gartner BI & Analytics Summit in Mumbai, India was great. I attended sessions with Gartner analysts and greeted attendees at the ElegantJ BI booth. We had a great response, especially with our Advanced Data Discovery, self serve data prep, smart visualization and plug n’ play predictive an Read More