BizSugar.com › User › sprout_insights › Voted

A few weeks ago, I was sick. Taylor was sick. Everyone was sick. There are times when you can power through sickness and get your work done. But then there are those other times… How do you tell your clients that you need an extension on a project because you’re sick? Read More

Marketing methods are like shoes. Marketing is all about putting your best foot (!) forward. It's about being visible, which can trigger fear and self doubt. So you're vulnerable to methods that, on the surface, look glamorous but don't actually fit who you are or whom you're trying to reach. Read More

What's the difference between advertising and blogs? Basically, it's the difference between sending a message and building a fan base. Here's a very simple breakdown. Who are you talking to? With traditional advertising (newspapers, radio, television) you will spend a huge amount so that perhaps 90 percent of the audience can ignore you. With blogs, you spend substantially less to talk to those m Read More

You may have started your small business on a couple of laptops but as the number of computers and auxiliary equipment like printers etc. increase you may want to consider linking them together in a network to improve productivity. This article from ComputerWeekly.com tells you how in a straight forward explanation you don't need to be a network manager to understand. Here are the basics to hook Read More

In these trying economic times, there may be many reasons you might want to outsource your marketing department with a blog or blogs for your corporate brand or small to medium sized business. One of the most important is that, in the realm of marketing, blogs can be an example of the old standby "less is more." A part-time outsourced blog can tell your story, reinforce your brand, raise awarenes Read More

As we interact with entrepreneurs like you on a daily basis, we are often interested in hearing all your stories, be they (hopefully) success stories or tales of gloom and despondency! Our daily discussions have prompted us to gather together a list of twenty three tips from entrepreneurs. Read More

If you're using Twitter (Twitter) for business as a way to promote your brand, products or services, it's even more important that you write retweetable tweets. Here are five simple ways to make your 140-character pronouncements highly retweetable. Read More

Guy Kawasaki recently interviewed Mike Moritz of Sequoia Capital and Paul Graham of YCombinator. Mike Moritz is probably the most successful venture capitalist of the last twenty years since he invested in Google, Zappos, Yahoo, and PayPal. He picked up these twelve lessons from the interview. Read More

The “3 to 6 test” is simple. Set aside 3-to-6 months' fixed costs as a cash cushion for your business. The “3 to 6 test” is a rule of thumb. If you have that amount set aside, it can liberate you as the business owner. It can be the catalyst for growth. Read More

One of the best uses of social media for business is being able to monitor your brand. But what if you want to proactively get feedback about your business, new product ideas, marketing campaigns, or other issues relating to your company? Read More