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Did you know that one in four small business owners believe an extra hour in the day is worth more than $500? And that 50% of owners say there is just not enough time in each day? Mastering your time is the most important thing you can do as a business owner. Even making one small change will help Read More

It used to be that customers had to scout out the newspaper ads the week of Thanksgiving to hear about the best Black Friday deals. Over the last two years, however, the Black Friday advertising arena has changed to include a strong online presence. This year, it’s likely shoppers won’t even look a Read More

Animals, especially pets, have a big job. They’re often used in marketing to attract attention, they provide tips on how to do email marketing and they’re our companions. These pets of ours can also teach us about relationships, and more specifically, the relationships we develop with our audience. Read More

Guest blogging is a great way to build your authority and get known in your niche. It is also a great way to get links from some very high quality blogs. But with Google cracking down on article marketing websites and low quality directories, guest blogging is looking like an attractive link buildi Read More

I work with a number of clients who continually ask me – what’s next? Sort of reminds me of Bugs Bunny asking: “What’s Up Doc?” I usually respond with a question – seems fair since my clients are catching on that I’m the guy with questions. The question usually reflects the constancy of change i Read More

Running a small business isn't all fun and games. It requires serious dedication and hard work. And guess what? You might not get rich! Read more about the realities of small business ownership here. Read More

Okay, if you’re like me you try not to be online much each weekend…well…at least you do try. Yet I find that while I do not much surfing (other than looking up stuff I’d have no chance of ever getting correct in the New York Times crossword) emails I do try to look at at least once a day.

That s Read More

It's not easy to find a happy medium in your Facebook posting strategy. Luckily, the social network released a feature that let's users schedule post in advance to test and maximize your engagement. Read More

How you describe yourself and your business can make a huge difference in the level of your success. When is the last time you took a close look at all of your profiles? Watch this short video on how to create the most effective profiles. Read More

It’s beginning to look a lot like … November! That means the holiday buying season will soon be in full throttle. Is your business ready for these shoppers, and do you have a plan in place for your store to be “holiday friendly?” Don’t worry if you’re not quite there yet. Here are five ideas to get Read More