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Sales and Marketing can no longer be two trains passing in the night, as so many VPs of Sales we know lament. The cost of not fixing this misalignment is now too high. Bridging the gap between Marketing and Sales must be a priority. Read More

In Episode 110 of the Content Marketing Podcast, I’m sharing my answer to the frequently asked question “So, what’s *your* process for writing content?” Read More

How to start a business to maximize you chance of success?
Branding your business starts with your domain name.
Researching, selecting, and buying your domain name will have a long-term effect on your business.
A great domain name will be easy to spell. People will easily remember Read More

The sum total of salary records of the employees, wages, and deductions is referred to as the payroll of a company. Payroll refers to the amount of money paid to an employee for providing certain tasks for the organization on a specific time period. Payroll plays an important role for an organizati Read More

Here is a great guide that will help small businesses learn how to do effective online advertising and reach more potential customers without breaking the bank or spending tons of money... Read More

Your mission statement is an important aspect of your business. It guides your staff, advertises your services and defines your culture. Learn how to create a mission statement that will help all your stakeholders. Read More

Many of us have used tools like Hootsuite and Bufferapp to help us get the job done in social media. Sometimes, however, we need something just a little more concentrated and directed at the needs of specific social platforms like Instagram and Pinterest. In this article, I’ll introduce three cool Read More

The use of hashtags is commonly associated with Twitter, where users employ the tick-tack-toe-like symbol (#) to focus the point of their tweets while also attracting other users.

Business owners (and bloggers) who want to increase their bottom line should add the use of hashtags in social media Read More

What follows is a summary of the ten management skill areas in which a successful Project Manager needs to show efficiency and expertise, and is based on the internationally recognized standards for Project Management. Get to it, become efficient and expert! Read More

Are you wondering how to improve your website or blog's conversion rate? Then wonder no more!

This infographic, created by Neil Patel, will serve as you guide to boosting your conversion rates. Read More